CATCH-A-BREAK.COM
Writer
Catch-A-Break.com is an interactive music video created by 72U for the band Superhuman Happiness. This experience emulates familiar message board sites like Craigslist and features listings that come together to tell the story of a couple going through a breakup.
Additional Media: 72U Case Study
Selected Press: Fast Company, Adweek, PSFK, Protein, Little Black Book
Category: music videos, all work
Concept: Matthew Kaundart
Production: 72U